SHASHI WILSON-JOSHI
Based in Dubai, UAE
Radio producer and music industry professional with seven years in BBC pop radio, speech broadcasting and podcasts. I've produced and playlisted daytime and specialist radio shows, been an important part of the careers of now A-list artists and launched audio brands with millions of global listeners.
swjoshi92
@GMAIL.COM
+971 (0) 507944359
Audio producer |
Playlister & CUrator |
MUSIC INDUSTRY PROFESSIONAL
HIGH PROFILE INTERVIEWS
Booking, researching, scripting, recording and shooting viral interviews with the biggest A-List stars.
From Bollywood icons to Pakistani popstars and underground hip-hop sensations, I’ve crafted bespoke content with some of the most exciting guests in pop culture.
Bespoke live music content
Booked, visualised and edited numerous live music sessions, including big budget sets from Natasha Noorani, one of the flagbearers of the new independent Pakistani music movement, and Jazzy B, a global icon of Punjabi music.
Audio production & Playlisting
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production
Leading a huge portfolio of audio brands, crafting and producing everything from pop radio to live speech broadcasting, podcasts and specialist music.
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playlisting
Setting the playlist for the biggest South Asian radio station in the UK, nurturing artist and label relationships. Playlisting every daytime show on the network with genres spanning Bollywood, Punjabi, South Indian, Pakistani and more.
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JOURNALISM
Brought stories to life, sourcing standout speakers, curating callers, and scripting compelling content for leading global news outlets.
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pODCAST COMMISSIONING,
BBC RADIO 4
Devised launch strategies, including all creative and marketing aspects for a wide range of high-impact audio content.
Commissioned artwork, marketing assets, articles and copy for some of the biggest on-demand audio offerings in the world, including podcasts, documentaries and audiobooks.
Launched ‘Add to Playlist’ – the new flagship music programme on the UK’s most listened-to arts & culture network.
Voiceover
I am the voice of BBC Asian Network, appearing on jingles, commercials and IDs across the biggest South Asian radio station in Europe!
The All Star DJ Takeover
A defining moment of both my career and the British-Asian music scene. I curated a line-up and produced a 16 hour live Boiler Room-style DJ broadcast, with young mixing talent from across the British Asian scene.
iNDUSTRY AWARDS & aCCOLADES
ASIAN MEDIA AWARDS
Winner of Best Radio Show for Bobby Friction, 2021
WInner of Best Radio Show for Mobeen Azhar, 2018
industry panels
Voting member of the Brit Awards Academy
Voting member of the annual BBC Sound Of… poll
Voting member of the Aria Awards and the Radio Academy’s 30 Under 30 list